KENJI™ | Branding & Visual Identity

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The Brief

(Eng)

With the aim of updating KENJI to connect with today's market, a fresh logo and visual identity are being developed, ready to present a dynamic and captivating brand image. KENJI SUPPLY stands out as a notable PVC supplier, operating in both China and the Philippines, delivering high-quality solutions to clients in these two flourishing markets.

(Chn)

为了使KENJI与当今市场保持联系，我们正在开发全新的标识和视觉形象，以呈现出动态而引人入胜的品牌形象。KENJI SUPPLY作为杰出的PVC供应商，在中国和菲律宾两地开展业务，为这两个蓬勃发展的市场的客户提供高质量的解决方案。

The Idea

(Eng)

The KENJI logo concept encapsulates a contemporary and futuristic design, utilizing a bespoke font that echoes the essence of PVC pipes, in line with KENJI's position as a PVC supplier. Our logo concept places a premium on simplicity and accuracy, striving for a wordmark that leaves a powerful impression. It serves as a visual symbol of KENJI's unwavering commitment to excellence and innovation. The logo's sleek and minimalist approach guarantees a concise and memorable message, establishing instant recognition within the market. KENJI's logo mirrors its devotion to providing top-tier PVC solutions with a modern and forward-thinking flair.

(Chn)

肯吉（KENJI）标志的概念体现了现代和未来感的设计，采用了特制的字体，回应了PVC管道的本质，与肯吉作为PVC供应商的定位一致。我们的标志概念强调简洁和准确，力求打造一个留下深刻印象的文字标识。它是肯吉对卓越和创新坚定承诺的视觉象征。标志的简洁和极简主义设计确保了简明而令人难忘的信息，使其在市场上能够立即被认出。肯吉的标志反映了其致力于提供现代和前瞻性风格的高质量PVC解决方案的信念。

Our Scope

- Logo Design

- Logo Placements

- Visual Identity

Client: KENJI SUPPLY

Agency: www.thebenstudio.com